Saving over spending

"I really regret saving all that money", said no-one, ever.
Looking after your future self
Most people understand that the key to feeling good about money is to spend less than you earn. In that way, you build up a nice little savings pot to give you financial flexibility. The trouble is, there's the kids' uniform, the broken boiler or that fantastic new Bluetooth speaker. Whether out of pleasure or necessity, spending usually wins over saving.
You're not alone. UK households are now overall net borrowers rather than savers, with savings levels at their lowest since 1963 (1). The problem has many drivers. Housing is more expensive, leaving many people believing they can’t afford to save. We spend longer in the digital environment, where all-knowing advertisers can seduce us into impulse buys. Either way, more people are relying on debt for their day-to-day living expenses.
While these impulse buys create a little short-term buzz, it's often quickly forgotten. The regret, on the other hand, can linger. Yet, you're unlikely to feel the same regret had you put that money into a savings account, where it would now be gently compounding away, building a financial cushion for the future.
However, it’s not psychologically easy. There are a number of tricks to resist an impulse buy: you could work out how long it would take you to earn that money in hours worked. Or you can add the cost of credit card interest to the total (imagine paying 30% extra for everything you buy). Or you could force yourself to match your impulse spending with a contribution to your ISA.
While we would never pretend that we could make saving exciting, it can be motivating to visualise what life would be like if you had a healthy pot of cash to fall back on. Savings allow you to have choices about your future; where you go on holiday, the type of job you have, where you live and when you retire. Even if you would change nothing about your life, having choices can enhance your emotional well-being. Living from pay cheque to pay cheque takes a toll and is a major cause of stress.
A recent survey from Barclays showed that two-thirds (60 per cent) of baby boomers admitted that they did not save enough earlier in life and are now struggling to make ends meet. They regret not saving earlier. It's worth thinking twice about that Bluetooth speaker, no matter how lovely it would look on your shelf. Your future self will thank you (2).
See how much you could potentially save with an investment ISA
Sources
(1) https://www.bbc.co.uk/news/business-43583670
(2) https://newsroom.barclays.com/r/3574/old_age_pen-shunners
Article by
NatWest Cushon
You may also like...

Financial know-how
Three ways that pensions are a money multiplier
This article explains the main reasons why saving into a pension can be so rewarding over time.
NatWest Cushon Explainer

Blogs
OVO - innovation in workplace savings
With 9 out of 10 people under 35 admitting they will struggle to get on the housing ladder in the next decade, it seems natural that employers consider a workplace savings option beyond the pension scheme.
NatWest Cushon

Whitepapers
Social Market Foundation research pot-for-life
There is a structural challenge at the heart of defined contribution (DC) workplace pensions. The buyer of pensions (the employer) and the end consumer (the employee) are not the same.
NatWest Cushon

News
Double victory for Cushon
NatWest Cushon proudly took home the awards for Best Financial Wellbeing Provider at the Corporate Adviser awards and Best Investment Strategy at the European pensions awards last week.
NatWest Cushon