ABOUT NATWEST CUSHON
Everyone can benefit from smart savings and investment tools
Cushon was born from a simple idea: it just shouldn’t be that hard to set up an ISA and get decent returns.
As we've grown we've brought that same idea to making workplace pensions and savings easy too.
Back in 2014 our founder and CEO Ben Pollard was an experienced actuary - someone who forecasts long-term financial costs and investment risks. But when setting up his own ISA online Ben became exasperated by the lack of help to make investment choices.
A decade later and Cushon (once Smarterly) is leading the way in super-smart but easy-to-use tech, offering products like workplace pensions and savings that thousands of people are using to build a different financial future.
![Ben Pollard, Cushon founder and CEO](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1716025725-ben-pollard-portrait-aboutus.png&w=1920&q=75)
600,000+
Members saving with us
As of Aug 2024
23,000+
Employers using Cushon's platform
As of Aug 2024
£2.7bn
Worth of assets under management
As of Aug 2024
78%
Average CO2 saving compared to other pension footprints [¹]
As of Dec 2023
The Cushon story so far
We're already changing the pensions and savings landscape, and we've only just begun.
Changing the industry
Bringing together the best ideas in finance and tech.
![An illustration of three people celebrating and waving their hands up in the air](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1716029732-members-rounded-square-aboutus.png&w=1080&q=75)
For members
Cushon is here to make pensions and savings easy for everyone.
Our app helps you take control and bring your workplace pensions and savings together in a single place. It’s simple to set up and easy use, giving you the tools to confidently manage, save and invest your money.
![An illustration of a person holding a tablet while speaking. Speech bubbles with little images of people and quotes are at the top](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1716029930-employers-rounded-square-aboutus.png&w=1080&q=75)
For employers
We’re a different kind of workplace savings and pensions provider.
We are here for all UK employees, big and small, with auto enrolment ready, hassle-free pensions and workplace ISAs. We’re at the forefront of developing new tech and tools to help employees achieve their savings goals.
![An illustration of a pair of hands reaching out from the bottom of the image to encircle a green planet Earth](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1716030155-everyone-rounded-square-aboutus.png&w=1080&q=75)
For everyone
Our ambitious approach is set to reduce the carbon footprint of our pension investments by 80% by 2030.
Our flagship pension investment approach supports solutions to key environmental and social challenges without compromising financial returns. We invest in climate impact with real world action and outcomes you can measure.
"Cushon is working hard to lead the industry in providing pensions which are not only a force for good but also easy for people to engage with and understand - such a rarity in this sector."
Baroness Ros Altmann
Former UK Minister of State for Pensions and Cushon Advisory Board Member
![Baroness Ros Altmann. Former UK Minister of State for Pensions](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1703118236-ros-altmann.png&w=1920&q=75)
Improving customer experience
by offering tools and tech that put power in savers' hands.
Michael, 28/08/2024
Simplicity
rob peters, 27/08/2024
moving my Work pension was easy cushon did all the work
Ewan, 20/08/2024
Quick response to my question and helpful support staff made my dealings with Cushon very straightforward
![Corporate Adviser Awards 2024 logo](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1720556148-corporate-adviser-awards-2024.jpg&w=1080&q=75)
Winner Best Financial Wellbeing Provider 2024
![European Pensions Awards 2024 logo](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1720554038-ep-awards2024-website-masthead.jpg&w=1920&q=75)
Winner Best Investment Strategy Award 2024
![Pensions Age Awards 2023 Winner logo](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1716031805-pensions-age-awards-2023-logo.png&w=640&q=75)
Winner Best Investment Strategy Award 2023
![World Changing Ideas](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1716031720-world-changing-ideas-logo.png&w=640&q=75)
Winner Fast Company's 2022 World Changing Ideas Awards
![Professional Pensions' UK Pensions Awards 2021 winner](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1716031680-professionalpensions-awards.png&w=640&q=75)
DC Investment Innovation of the Year
![Pensions for Purpose logo](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1716031618-pensions-for-purpose-logo.png&w=640&q=75)
Winner Social Impact Award 2021 for our investment strategy
Backed by people who care
Meet some of the Cushoneers.
Life at Cushon
We are a friendly, growing team, bringing a little pink fizz to the business of savings and investing.
Interested in bringing brilliant financial products to the market? We'd love to make contact.
![Collage of Ben and other Cushoners at events](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1720004568-life-aboutus.png&w=3840&q=75)
![NatWest Group logo](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1720436724-nwg-logo.png&w=3840&q=75)
Majority owned by NatWest Group
![A circle with a check mark](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1721821223-tickcircle-100x100.png&w=256&q=75)
Authorised by The Pensions Regulator
![Automatic enrolment logo](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1720005858-automatic-enrolment-logo.png&w=384&q=75)
Automatic enrolment ready
![A pink shield with a check mark](/_next/image?url=https%3A%2F%2Fwww.datocms-assets.com%2F80119%2F1721821392-shield-100x100.png&w=256&q=75)
Authorised and regulated by the Financial Conduct Authority
[¹] Reduction in scope 1 and 2 carbon emissions for the growth phase of Cushon's Sustainable Investment Strategy since inception (August 2022), compared to its independently verified 2022 benchmark. The benchmark, which has been verified by independent advisers ISIO, is defined as the weighted average of the carbon footprint of the underlying funds’ benchmark of 118 tCO2e/$m EVIC. For further information, see our Task Force on Climate-Related Financial Disclosures (TCFD) Report.