Cloudfm puts employees in control of their financial future

Words by: Cushon

Published on 3rd August 2026

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3 min read

Results at a glance

Cloudfm’s new pension experience is already driving strong engagement:

• 67% of employees have downloaded the app

• 44% of app users actively engage with the app each month

• 53% of members have transferred previous pension pots

The challenge: Designing an employee wellbeing programme fit for an innovator

Cloudfm is a technology company specialising in facilities management – a sector that, to this day, remains all too reliant on outdated processes. As such, Cloudfm is always looking for new ways to modernise and meaningfully enhance their clients’ workflows.

With plans to expand its financial wellbeing initiatives for its own employees, including launching a company-wide salary sacrifice scheme, Cloudfm’s management team felt they’d also benefit from switching pension providers.

Because of Cloudfm’s pedigree as an innovative, entrepreneurial technology firm, their previous pension provider fell far short of expectations.

The solution: Building a pension switchover into an engagement opportunity

Cloudfm picked Cushon as its new provider because their digital-first approach and financial education resources offered a great upgrade to their current scheme. The team was also drawn to Cushon’s strong sustainability ethos, which closely aligns with Cloudfm's own values and commitment to sustainability. In particular, Cloudfm was drawn to Cushon’s:

• Financial wellbeing support

• Launch engagement and education

• Easy action taking in their pockets

Financial wellbeing

Employee support

Cloudfm employees were supported through Cushon’s Better with Money programme, with experts delivering webinars on a range of money topics throughout the year.

Launch engagement

Custom material

Alongside other helpful onboarding materials, Cushon created a custom desktop screensaver counting down to launch, helping build awareness of the new scheme. Employees also had the opportunity to ask questions about their retirement savings and general financial wellbeing.

Pension engagement

The Cushon app

An intuitive app that makes it easy for Cloudfm employees to view, manage and combine their pensions, with regular communications helping them stay engaged with their retirement savings.

Cushon's impact: Positive feedback, better engagement, and a clearer view of the future

Switching to Cushon has not only helped employees take greater control of their financial future, with 67% downloading the app already, but has also given Cloudfm more opportunities to engage employees in conversations about their financial wellbeing. Cloudfm has started sharing Cushon’s monthly Better with Money financial wellbeing calendar with employees, along with scheduling quarterly governance calls to review the scheme’s performance.

About Cushon

Cushon is a UK-based workplace pensions and savings provider, part of the WTW group and dedicated to helping people build a better financial future through smart, engaging technology.

Operating as part of WTW, Cushon delivers intuitive, digital-first pension and savings solutions through the workplace, integrating seamlessly with payroll and benefits platforms. By offering a straightforward way to save into pensions, ISAs and other products directly from pay, Cushon helps employers enhance the financial wellbeing of their workforce.

• 20k Employers using the Cushon platform

• £4.2bn Assets under management

• 755k Members saving with Cushon

• 4.6 Trustpilot Score

Accurate as at March 2026